Jet Technologies and Rapid Labels work double-time to meet high FMCG demand

As supply chains across Australia have been put to the test due to COVID-19, Jet Technologies, alongside long-term client Rapid Labels, have seen high demand from fast moving consumer goods (FMCG) customers.

The sudden increase in demand from the FMCG market has resulted in suppliers working double-time to produce high volumes of product labels within strict deadlines.

“Jet Technologies has scaled up our operations significantly, with distribution volumes increasing to 500% of what our usual monthly volume of goods sent to customers is,” said Jack Malki, Director of Jet Technologies. “During this high demand period, we have successfully continued to meet demand, so our clients can continue to effectively respond to the needs of their FMCG customers. This is a feat particularly challenging to achieve considering our printing and packaging goods are sourced from overseas markets, many of which have been heavily affected by COVID-19.”

Jet Technologies’ recently launched new Melbourne hub has been instrumental in supporting key customers in Victoria, including Rapid Labels, who supply label and flexible packaging to many Australian FMCG companies in both the F&B and nutraceutical markets.  

David Power, Managing Director of Rapid Labels said, “This sudden spike in demand from consumers has led to our customers, particularly those in the FMCG market, being put under a lot of pressure to increase their product throughput and we’ve had to rise to the challenge of meeting this increased demand. Jet Technologies has supported us to meet this challenge, and we’ve been able to rapidly ramp up and turn around a substantially higher volume of labels and flexible packaging in a much shorter time frame than usual.”